Surfer SEO Review 2023: The Multi-Tool To Skyrocket Your Organic Traffic


Surfer SEO is an outstanding data-based on-page optimization tool that effectively eliminates guesswork when it comes to the on-page SEO optimization process.

In this Serfer SEO review, we’ll dive deep into these 5 cool SEO tools, so you can fully grasp the awesome power of Surfer SEO:

  1. Content Editor Tool of Surfer SEO
  2. SERP Analyzer Tool of Surfer SEO
  3. Keyword Research Tool of Surfer SEO
  4. Audit Tool of Surfers SEO
  5. Grow Flow of Surfer SEO (NEW)

Surfer SEO Review: What Exactly Is It?

Surfer SEO is one of the most useful on-page SEO tools that many content creators regard as a Swiss Knife. It is because of its versatile usage for content optimization.

It checks out more than 500 factors that affect ranking on the search engine results pages, looks at what your competition is doing, and offers you a solid plan based on data to get your website higher up in the search results.

Unlike most other SEO tools, Surfer SEO doesn’t just rely on simple keyword research, user info, or a set of instructions.

Instead, it uses a smart data-driven approach to help you create SEO-optimized content, and boost your website’s ranking.

This way, you can worry less about keyword research and focus more on what it takes to be even better than your competitors.

Surfer SEO Review: Key Features

1. Content Editor of Surfer SEO

Simply focusing on keyword density isn’t enough these days. That’s why Surfer SEO utilizes Artificial Intelligence (AI) technology to examine the prominence of each word on your competitors’ pages.

The gathered data provides you with the most precise and competitive guidelines to ensure your content meets Google’s requirements.

With Surfer SEO, you’ll receive immediate feedback through their content scoring graphic for your target keywords.

The content score is where Surfer SEO evaluates your text and offers immediate feedback on your writing quality compared to your competitors for the target keyword.

It’s not just about how well-written your content is, but how suitable it is to rank on Google.

In other words, Surfer SEO’s content scoring system goes beyond basic SEO checks.

Instead, it examines relevant keywords, content structure, headings, images, content length, and about 500 other factors to determine how your content stacks up against current top-ranking sites.

Surfer SEO’s Content Editor helps cover your chosen topic thoroughly, enabling your content to rank for one or more keywords.

By using keywords surfer SEO, you can create optimized content for both users and search engines, ultimately improving your page content and overall performance.

1.1 Setting Up the Content Editor

To start using the Surfer SEO Content Editor, you need to begin a new project.

You’ll find the “Content Editor” link which will direct you to the relevant page.

When you’re on this page, you simply input a primary keyword or a set of keywords that you want to incorporate into your content.

Now, you have two possible routes.

Option 1: You can simply leave it as it is, press the “Create Content Editor” button, and wait for about 15 to 30 seconds.

Surfer SEO Content Editor

This will give you suggestions for enhancements based on the top 10 articles listed on Google’s first page.


Option 2: You can pull in content from a competitor’s page by toggling the slider, as shown in the image below. Simply input the URL of the page you want Surfer SEO to examine.

Surfer SEO Content Editor - Enter Keywords

Studying your competitors will aid in enhancing your Google content rankings, offering actionable steps to better your content based on pages with higher rankings.

An advantageous feature of the content editor is Surfer’s ability to retain your editor history as you make more editors for various keywords. You can use the search tool to quickly find a previous editor using a keyword phrase or tags.

The monthly cap for content editors is also indicated, showing how many more unique keyword phrase inquiries (content editors) you can make within the specific month, before the next billing cycle.

Bulk Keywords uploads to the Content Editors

You now have the ability to produce up to 20 content editors with a few mouse clicks.

Quick Tip: Be mindful of using this feature because if you do, you’ll consume up to 20 of your monthly credits before your next billing.

If you still wish to produce up to 20 content editors, click on the “bulk create” situated to the right of the keywords box, as illustrated in the image above, then click the “Create Content Editors” Button.

Clicking on this link will show a box where you’ll input a list of keywords to create multiple Content Editors with a single click.

You can input one or more keywords or keyword phrases, separated by commas, per line to create up to 20 content editors simultaneously.

Once Surfer SEO has finished analyzing the page and created the content editor for your keyword inquiry, you move on to the next step.

Now, the real fun starts.

1.2 Content Editor Dashboard

Content Score

The score ranges from 0 (worst) to 100 (best).

Here’s a quick tip: if your content scored 95 in the Content Editor but drops to 80 after publication, don’t worry; it doesn’t mean the metric is broken. It suggests that your site has a lot of text outside the main content, so you might want to look into that!

Checking Surfer SEO’s content scoring graphic is a great way to know when you’re ready to publish. Like how Yoast gives you their green score indicators, Surfer does the same, but it compares your content to hundreds of your closest competitors’ content.

Using the content editor feels like a game, as you aim to hit your high score while writing.

Let’s look at an example.

I took a previous post from Niche Pursuits (how to start a blog) to see how it could be optimized using the Surfer SEO content editor.

After inputting the content, I got a content score of 74. According to Surfer, “A score over 66 means your content is ready-to-go. Aim for the highest content score, but anything over 66 indicates decent on-page optimization.”

This article is one of Niche Pursuits’ longest, with over 9,000 words. It’s a highly competitive keyword, and competitors have written even longer posts. Surfer recommends a word count between 9,227 and 10,611 words. The content is also slightly short on the number of images.

Moreover, Surfer suggests using these terms more:

  • WordPress blog
  • WordPress
  • Blog posts

Terms highlighted in red should be added to the article. For example, I used “WordPress blog” only twice in the entire 9,000+ word article. Surfer notes that my competition mentioned this term more frequently and recommends using it 12-39 times in the article.

Surfer also recommends headings to include in the content structure. Here are a few examples:

  • How to start a blog
  • Blogging platform
  • Domain name

I’ve used almost all the terms Surfer recommends for headings. However, “blogging platform” is highlighted in red, indicating it should be used in a heading within the article. Before publishing, I’ll want to create another paragraph or two covering “blogging platforms” or update a current heading to include this term.

By following the Surfer Content Editor’s recommendations, I can greatly increase my chances of outranking my competition, thanks to the updated content optimized for Google’s preferences.

The Limits On The Usage Of Given Words

Each word has an ideal usage frequency.

You can see this number in the box containing the word or phrase.

The box turns green when you’re within the recommended range.

If it’s yellow, you’re getting closer but still need to use the word a bit more.

An exclamation point warns you if you’re overusing a word.

Aim for the highest number, but keep in mind that your text should be meaningful to readers. Don’t just add keywords randomly, as it won’t improve their experience.

Quick tip: click on a word or phrase to see how your competitors used it! It’s an excellent way to find inspiration.

Check the optimization

You can find this information in two places: the content score and the suggested terms.

If nearly all the boxes are green, you can be confident that there’s not much more to include.

When you use Surfer to add related keywords to your blog post, your chances of ranking for the main keyword increase. 

If your content score drops from 95 to 80 after publication, it doesn’t necessarily mean that the metric is faulty. This could indicate that there is a significant amount of text on your website outside of the main content, and it might be worth investigating.

However, do not waste your time just to achieve a high score in the first publication. You can always update your post through gratitude.

2. Tool of Surfer SEO

2. Audit Tool of Surfer SEO

3. Keyword Research Tool of Surfer SEO

3. Content Planner Tool of Surfer SEO

5. Grow Flow of Surfer SEO (NEW)

Surfer SEO Pricing

Surfer SEO Alternatives

Surfer SEO Review: Conclusion

Surfer SEO: PAA (People Also Ask)

What are the cons of SurferSEO?

Surfers. Web marketing. Disadvantages. SERP analysis needs improvement. SEO analysis tools are stuffed with useless information most SEOs can not find. … Domain Planner supports up to a maximum of 200 pages. It’s amazing. The ‘” A small bug.

Why is SurferSEO good?

In the days when keyword research tools didn’t exist, content optimization was done using personal experience, which might have worked well in the past.

That might have worked a while ago, but it’s not as effective now, and it can be time-consuming and prone to mistakes. 

That’s where Surfer SEO comes in with its data-driven approach.

It looks for patterns on the main page and checks out a whopping 500 factors for each result, comparing them to your website. This way, you get a clearer idea of how a particular keyword works.

As mentioned earlier, this SEO tool is highly compatible with Google’s search algorithm such as keyword search volume and search intent, as it has been designed with consideration for over 200 SEO factors specific to Google.

Is SurferSEO easy to use?

It is user-friendly, making it suitable for SEO beginners, and utilizing this tool can actually enhance your on-page SEO skills. Moreover, it facilitates quicker and more frequent ranking improvements in search results.

Is SurferSEO free?

What are the keywords Surfer services for? There are many good reasons this is Surfer’s favorite tool! All the money is absolutely free.

How Does Surfer SEO Improve On-Page SEO?

Surfer SEO is a powerful tool that analyzes 500 different factors across keyword results to optimize on-page SEO, leading to more organic traffic.

Some of these crucial ranking factors include text length, number of headings, number of images, page speed, keyword density, partial keyword density, referring URLs, referring domains, and meta tags structure.

The Surfer SEO tool simplifies the SEO process by handling vast amounts of data to find the best way to rank on search engines like Google.

Using the keyword surfer feature in Surfer SEO allows users to discover those keyword waves, making basic keyword research and optimizing content a breeze.

In contrast to some competitors that can be difficult to learn, this SEO tool is user-friendly, with a well-organized layout and an outstanding overall user experience.

Currently, Surfer SEO users have access to six on-page optimization tools, up from four, and a few additional tools that can be used in conjunction with Surfer SEO.

To optimize content for a given keyword and improve on-page SEO, proper keyword research is essential.

Savvy SEO professionals analyze top-ranking pages before creating new articles or landing pages, often using content editing tools.

Thorough research and alignment with your content strategy are crucial, regardless of the tool you choose.

More advanced SEOs automate their analysis with cutting-edge tools like Surfer SEO, which offers advantages like data, sophisticated algorithms, connection with Google API, and natural language processing.

It’s almost like taking a shortcut to higher search engine rankings and increased organic traffic.

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